Where to Post Job Openings for PHP Developers – Drupal and WordPress

My firm (www.repequity.com) has some openings for sharp PHP developers.  I am thinking we should post these jobs to places other than the routine of posting to the major jobs boards such as Dice, HotJobs, Monster and Craigslist. We of course post the openings on our Facebook, twitter and LinkedIn accounts. I then found these sites that seem to be those that PHP developers reference.  What do you think of these or other sites?  Are there others we should post openings and freelance work?

Thanks to Finding WordPress Jobs and need a Drupal Expert for inspiration on getting this list started.

 

 

 

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How to go about selecting a CMS

A client has come to us for analytics and other consulting.  We then found that they manage their rather large and complex site entirely via manual HTML edits. They know they need a better way and are considering content management systems.  Chatting with them I see they have not outlined in a formal manager the business requirements for the management of not just their website, but their entire digital framework. A good short list of needs that the team agrees upon should be the basis of evaluation and selection.  Here are some questions the business requirements should consider.

  • What is the product road map of the CMS and how is it supported?  Does this match your corporate culture and comfort level.
  • How big is the site and what are particular feature and functional requirements?  Can the CMS package support these items that you currently utilize but also those that may be needed in the future?  For example, every site should expect to have a mobile and location-based requirement even if you do not have the current need.
  • What is the analytics package you will utilize?  Is this supported with tools to customize the metrics and settings within the CMS?
  • What technologies is your IT staff comfortable managing?  For that matter, do you have an IT staff or will this need to be managed by a partner?
  • How many people will need to manage the website?  Where will they be located?  Do you need a workflow for data entry, review and approval?
  • What tools that are in place will need to link to the CMS?  Email marketing, CRM, SEO, SEM, social media monitoring and engagement and others should all be able to integrate with the CMS. Existing partnerships, modules or other linkages will enable a more immediate and cost-effective hook up.
  • Will this be rolled out buy an internal team, external tam, partner or others and with what level of expertise?  This needs to be taken into consideration for the training and service options available?
  • What is the budget range for the initial phase and the eventual enterprise roll out? This is key as there is a wealth of options but many can be priced right out of the budget.

Here are some other good reads regarding CMS Selection.

This is just my short list of items?  What else should be added to this list of considerations?

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White House Use of Twitter

This NY Times article is a good highlight of the White House policy changes in light of the recent BP oil rig disaster. An interesting note is the following.

The White House press secretary, Robert Gibbs, announced the proposed changes in the mineral agency Tuesday morning over Twitter.

Two points of interest.

  1. The White House used Twitter as the official release point. Not the press pool, not a release, nor any other channel. Twitter was the first official news channel.
  2. More importantly, the NY Times is nonchalant about the use of the Twitter channel as the release point. This is written as if this is no big deal and a common method for news distribution.

Overall this carries forth such major implications I am stunned that no one else is highlighting this point. Imagine, if the media did not monitor the WH Twitter feed then they would hear about the announcement second hand. Basically, the be a Washington insider this says you must be a Twitter user. It also says that the mainstream media is fully acceptant of this as a channel as this and other stories are again complexly nonchalant about news being released over Twitter before it is ever released over a wire.

Aside: And where are the traditional news wires in all of this – absent. PR Newswire and Businesswire have not integrated Twitter or other delivery other than RSS and email into their distribution models. It looks as if journalists are uninterested in Twitter feeds of releases from these services. Wire distribution now lags so far behind Twitter and other SM channels in the speed of distribution that the relevancy of these services to reach interested parties in an immediate manner is lagging.

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Constant Contact Replacement Recommendation: What is Your Favorite Email Marketing Application?

I have used Constant Contact as my preferred email service for medium to small scale mailings for several years. Throughout this time, Constant Contact has served me well with is basic feature set.  However, the product development has not kept pace with the changes of Internet communications and I am investigating alternative solutions.

The items Constant Contact lacks that are present in most competitive packages are:

  • Multiple levels of list views and segmentation.  Constant Contact provides for a simple set of email lists without any segmentation or cross list management capabilities.  This is the largest issue in that this requires numerous lists instead of one list with multiple parameters in a recipient profile.
  • A varying range of metrics beyond the simple sent, open, click thru and bounce rates.
  • A set of comparative trend charts and other metrics for presenting performance comparatively across campaigns.  No such metrics are available from Constant Contact.
  • Easy removal of the vendor brand.  The Constant Contact logo must be requested to be removed from each email and is discouraged.
  • Automated click thru tracking of links in email.  (Constant Contact requires manual coding to track links in custom HTML emails).
  • Ability to create your own email templates.  Constant Contact charges a fee and must create such templates themselves.
  • Integrated A/B testing of email subject lines and bodies.
  • Built-in preview of email layout in email clients. A simple HTML preview is all that is available in Constant Contact.
  • Unified billing.  Constant Contact charges come to a credit card with little if any detail. 
  • Cobranded interface.  We do not take advantage of the Constant Contact co-branding opportunity because it is cumbersome to setup and manage this brand.
  • Google Analytics integration.  Constant Contact offers no integration into Google analytics or other statistical packages,
  • Free archive and image hosting.  Constant Contact charges for the live archive of images and emails.  Other packages do not.
  • Unlimited custom fields.  Constant Contact has a limit of four custom fields.
  • Forms integration. Constant Contact offers no form builder or any service to easily create payment gateways for items such as donations.
  • Spam filter testing.  Constant Contact does not offer an easy test system to check if the emails will violate spam filters.
  • CMS integration is unavailable or limited.  Constant Contact does not offer or manage plug-ins to common CMS.  The few that are available come from third parties.
  • API restricted to list management.  The Constant Contact API is solely for list import and export.
  • Integration with third party tools such as WuFoo for forms, payment gateways, CRM and other technologies without API involvement on the user side.

 For a replacement I reviewed numerous packages and selected the following for side-by-side comparisons.  (HTML | PDF)

  • Constant Contact
  • mailChimp
  • Campaign Monitor
  • Benchmark Email
  • Fusemail
  • Mad Mimi
  • Bronto
  • Vertical Response
  • Stream Send
  • Myemma
  • Campaigner
  • iContact
  • sendloop

Click on the links (HTML | PDF) to see a product comparison table that includes the following vendors.  Right now, I am favoring mailChimp and Campaign Monitor. Let me know what you think of these or other vendors. And Constant Contact folks, when you find this, I am by all means open to your suggestions as well.

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What is a SPLOG and why would someone create or want one?

A SPLOG is a spam-blog.  It is easily created and simply reposts articles from another blog or site via an automated import of the items from an RSS feed.  The result is that items from one or more site are reposted without adding any utility.  Why do people do this?  First, to be jerks.  Second, folks can make money.

Making money with a SPLOG

Most folks find content in splogs via search engines.  In fact, some splogs come up higher in search than the originating site.  People then think they are legitimate sites and click around the content and see ads.  Folks then click through these ads and the site owner makes some money.

These ads are automated displays from things such as Google Adwords.  These are easily setup in bulk with no effort.  I do wish that Google and other ad networks could shut down this loophole that provides this opportunity.  However, it would simply be too large an effort to police the millions of people who sign up to display the ads.

Monitoring Implications

Splogs are most evident when monitoring the blogosphere.  Splogs show up in Google Reader and other tools.  Many services try to block these sites but can never keep up with the volume. The result is that splogs add many hours to monitoring efforts as someone has to manually delete the bad content from the monitoring feed and block the sites from inclusion in the future.

How easy is it to setup a splog?

It can take less than 10 minutes to setup the initial splog and then adding new splogs can take just a minute or two.  Here is how they do it.

Note: I am writing this post to show people how easy it is for folks to create spam blogs (SPLOGS).  I do not advocate the practice and think it is a shady and disruptive practice. I am also not providing any secrets or making this easier for anyone to setup a splog.  This information is readily available to those idiots out there who want to spam all of us.

  1. Find a cheap host – There are thousands that offer hosting at less than ten dollars a month.
  2. Install WordPress MU- This is technology to allow you to host an unlimited set of blogs and setup new ones in under a minute each.
  3. Install an Autoblog plug-in – This enables you to enter one or more RSS feeds for automated posts to a blog.
  4. Install an Ad Network plug-in – This activates the display of ads to make the owner money.
  5. Create blogs with RSS feeds using the installed items.

Let me know what you think and if you want to know more.

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